You have probably seen it everywhere, Massive adverts with eye slapping
colors trying to hook you in and seduce you with their little scams.
Spend a few years in internet marketing and it will come second nature
to your peripherals to spot a scammer just from their ads. Out of habit
the scammers tend to be thosewho over do their advertisements with
outrageous and unrealistic offers as they get carried away. You will
notice not just the massive annoying text they use but also faked images
showing paychecks with millions of dollars income totals. All it takes
is for them to find an old existing paycheck and dub over the reality
with a Photoshop package.
Some may
say its pompous to judge a schemes personnel by their appearance but is
it really? Think about it, if you go for a business deal in person its
customary to be smartly dressed. Many honest online companies will
provide a picture of themselves in smart attire to just add to the trust
factor. Of course if they are doing well online they are probably behind
it wearing a hoodie eating noodles with feet on the desk waiting for
you to sign up but hey that’s the beauty of working from home but never
the less when it comes to dealing with clients EXPECT a smart
appearance.
This
month we will be hunting for those on the market who make all the above
all to clear. We will find those who take it too far with outrageous
offers and those who give all the classic give a ways that shout out
scammer louder than their false pitch.
For this section we are going to take a wild guess who think could be
scammers going by the rules we mentioned and to put them into a
memorable sequence its Pitch-appearance-performance.
We will
start by taking a look at therichkids.com
July
26, 2007
The Rich Kids
http://www.therichkids.com/earnings.php
The
rich kids may even pay out so we won’t look at this performance just
yet but the fact is their pitch and appearance shout scammer. This
Pitch is as follows “a real income plan complete business affiliate
guide. However there is not actual explanation of how their program
works on their pitch area which gives everyone the impression you
sign up they get the fee and then you find out there is no program.
The
site simply spends too much time trying to brag about people who may
of gained some hefty pay checks from using their program but by
doing that we cross over to their appearance and see that they are
doing it all wrong by showing a very unprofessional approach to
online marketing.
People should never let photography of people holding a possible fake pay
check become part of their decision on weather they should sign up
or not. It’s a bad marketing ploy on their part and considering
their over use of these photos the web site also lacks a decent
design.
Also notice the advertising noise used at the header containing
contrasting tones and bad type font. This also contains advertising
desperation within the first content where the text is loud and big
with changing tones within just to highlight parts they are
desperate for you to look at. An interesting part of the web site is
the income calculator which seems to be a tool to work out how much
you will earn from doing their program given the hours you want to
work and the way you want to work.
Testing
this tool we found out that a male aged between 36-56 living in the
united kingdom working 5 hours a week is calculated to get
|
Daily: |
$192.86 |
|
Weekly: |
$1,350.00 |
|
Monthly: |
$5,785.71 |
|
Yearly: |
$70,392.86 |
A
female under 20 living in Togo working 5 hours a week got the same.
In fact we tested it on every class of people and got exactly the
same results given they work 5 hours a week. The only time the
results changed was when we changed the hours of work from 5 to 1
which gave us these results
|
Daily: |
$38.57 |
|
Weekly: |
$270.00 |
|
Monthly: |
$1,157.14 |
|
Yearly: |
$14,078.57 |
So to
narrow it down it’s a waist of time to type in your age, gender and
location all you need to change is your hours a week. To us this
means they are trying to make the individual feel special and that
they will get a lot of money based on just their circumstance.
Take a
look at their earnings page
http://www.therichkids.com/earnings.php#
Here
you will notice after the earning disclaimer and copyright the
use at own risk section that informs you that you that they are
not responsible for any harm that my come to you while using their
service. This includes
any inaccuracy, error, omission, interruption,
timeliness, completeness, usefulness, validity, deletion, defect,
failure of performance, computer virus.
I don’t know about you but I wouldn’t touch their service with a barge
poll if they had this many flaws they cannot take responsibility
for.
Another misleading part to this web site is at the
bottom of the earnings page where they list the things available to
you as a member. The first ticker box says “Get Paid To Read Emails
Normally$25.95
Today FREE”
The
rest also say the same with a list of prices that they “used to be”
and this is meant to be given to you for signing up for a VIP
membership which of course will cost you. So their game here is to
make the VIP membership look like a bargain but you can bet your
bottom dollar the red text saying Normally this price is today free
was always free and never had a cost. This is a tactic we see time
and time again used by sites trying to juice up their premium
memberships like Clixsense.
P. James
