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Internet Marketing Can Be Easy, Part 2

 

Author: Brian Downie

a.k.a. Keep it simple, Pay Program

This is part 2 in a series of articles I’m writing about Internet marketing that is really directed at people that are just starting out in their own home based business. In some cases I think that this information can also be helpful to experienced business owners and webmasters if they approach it with an opened mind and remember back to a time when they too were brand new at Internet Marketing.

The first article in this series was about choosing the best online business opportunity for you. Each online program can be as unique as the people that want to join them.

In my first article I briefly touched on one very important aspect in choosing which affiliate program to join and that is the pay plan or pay scheme that is offered by the program. There is no doubt that every online program tries to make their payment schedule look as attractive to people as possible. After all if it appears that the company has big payouts with goals that are easily obtainable it makes the program seem very attractive.

Notice that I have alluded to the idea that the pay plan appears to be attractive, what I didn’t necessarily say is that it is a good pay plan.

There are several different pay plans available. I truly believe that some of the programs intentionally try to mislead its members, which of course makes any incoming revenue through sales made by their members far easier for the company to hang onto or at the very least for the people at the top of the program often called the top money earners or top recruiters to hang onto.

In most cases the best way to make money with any online program is by recruiting new members to the program. The person that has the most recruits will typically be the person that makes the most money in the program. It’s a fairly easy concept. However, most online businesses and in fact almost any MLM or Network marketing business on or offline usually offers its members bonuses or incentives to produce greater results and recruit more people. As an example one online business I belong to upgrades you to what they call a 1 star associate for recruiting 3 new members to their program and that entitles you to share in a bonus pool. Its an easy concept to follow, very straight forward and it only gets better by achieving higher ranks, that is 2 star, 3 star and so on.

As I mentioned it’s an easy concept. Now my momma didn’t raise no fools but I can tell you there are several programs out there that just make no sense to me. Have a careful look at the program you’re thinking of joining. Try to imagine how much money you’re going to be making after you’ve been with the program for a while and have had some success recruiting new members. If you can’t understand how you’re going to be making the money that you’ve earned or are unsure about how you earned it maybe you should avoid that particular program. Many online businesses make their payment schedule so complicated that not even Einstein could work out the details. I’m not saying that the company is trying to cheat you I’m just saying that by misleading you it makes their program seem to be very attractive and unfortunately when you get your first paycheck it can be very disappointing.

There are so many different payment schemes out there that I can’t possibly cover all of them in this article. Maybe I’ll write an article about the different schemes at another time. One of my favorite online business opportunities is EDC Gold largely because of the payment plan that they offer their members. They refer to it as the Australian 2up plan. What that means is after you have joined the company you owe your first two sales to your sponsor, that’s the person who brought you into the program. After that every sale you make is yours to keep and every sale you make pays you a 100% commission, which is paid directly to you by the customer. It’s that simple.

Just a minute now… I have to give away my first two sales? At first it may seem foolhardy to just give away your first two sales for no apparent reason other than to fill the needs of the program. In the Australian 2up plan the first two sales are referred to as training sales. They ensure that your sponsor has a vested interest in your success. After all, if your sponsor benefits directly by training you and helping you to make your first two sales it only stands to reason that they will not abandon you after you have joined the company and they will do everything they can to help you succeed in the business.

The news just gets better from here. The first two sales, new recruits, you forward to your sponsor will also owe your sponsor their first two sales. Your sponsor will be required to train them and the cycle continues. The program is viral in this way and it provides EDC Gold members with the opportunity to build a very lucrative business. Remember you too are a sponsor and will benefit form this very same pay plan.

If you have enjoyed this article and found it to be helpful please come back again for part 3 in the series.

Brian Downie